The "Augmenting Reality"
AR-related injuries from apps like Pokemon Go! were so common, that Grandma thought it was a trend to willingly endanger yourself.
See the full campaign at TheAugmentingReality.com
You can send your friends a voicemail.
Or a greeting card.
Or if you're really feeling extra, an entire care package.
Bryson Schmidt - Writing, Filming, Editing
Mikayla Lapierre - Art Direction
🏆 Droga5 Young Shits Competition - Top 5 / Shortlisted